Digital Marketer  

Ever wondered why people buy what they buy? Do you look at ads, billboards, taglines of businesses, etc? As a Paid Ads Specialist, you can blend both creative thinking and analysis through end to end campaigns.

We're looking for someone who can think end to end to actually run great Meta Advertising (and Google/Tiktok Ads)

Here at Snappy, we go deep into paid marketing, not just run ads for the sake of. Starting from understanding user personas, competitor analysis, and initial strategies, we lay the foundation for our meta campaigns. Then using different marketing angles, targeting options, sales psychology, even automations from newsletters to emails, we create ads to drive metrics forward.

The "fun" stuff you'll be doing:

• Strategic Overview/Brainstorming Campaigns with the team
• Understand User Persona, brand strategy, etc
• Manage Ads Manager (creating ads, targeting/retargeting, etc)
• Analyzing metrics/KPIs to improve strategy
• Brainstorm different marketing angles to be used for Ads
• Create ad mockups/wireframes to be sent to our graphics team
• Brainstorm appropriate copy for each ad
• Head monthly reports for clients

What's different in working with us and this position?

• We're open to brainstorming ideas (even the crazy ones. No idea is crazy and we're very open to anything)
• Aside from just ads for selling (push), we understand and implement different angles (more creativity and effectiveness)
• Our team has different unique strategies and we're not afraid to push the boundaries. Examples are gamification using chatbots (to send lead magnet), Messenger Ads, drip sequences/newsletters, etc. (Might be too technical for some)

Industries we are working on:

• Residential Solar
• E-commerce Brands (2 brands are #1 bestselling in their niches worldwide)
• Licensed merch of the UAAP

Our Complete Services

Just a sneak peek of the what we do. We curate execution through different channels and not just do the same playbook. Here are most of them:

• Paid Ads (Google, Meta, Tiktok)
• Chatbot Development (Website, FB, IG, Whatsapp)
• Social-First Content
• Web Dev and Optimization
• Conversion Rate Optimization
• E-commerce Development
• Email Marketing
• Omnichannel Marketing

Why work with Snappy?

• We dare to try new things. If everyone goes with what's trending, we do something more unique. We embrace foundations while stepping into new tech (yes, AI and more)
• When creating campaigns, we look at best practices and try to achieve them. (creative or strategy wise)
• We've got a solid team, including you, potentially (this may or may not be biased)
• Founded on principles and continuously evolving
• If you love reading books about business/startups, we apply a lot of principles and strategies (Influence by Robert Cialdani, Creativity Inc, Seth Godin books, Storybrand, Lean Startup, Good to Great, Traction, Behavioral Psych/Habit-themed books, etc)

• Great with strategy and creativity
• Understands or is willing to learn sales funnels (user journey/behavior)
• Interested or knows about Human Psychology
• Good to have - at least 1 year experience with Meta Ads (preferably E-commerce/Shopify, Lead Gen, etc) or willing to learn
• Has an understanding of great copywriting (or willing to fine-tune your copy skills)
• Has a Marketing/Advertising/Business Degree or if not, has a strong passion for business, marketing, brands, or entrepreneurship