Banner Image
GINGERSNAPS (IL Coniglio Bianco Corporation)

Marketing Officer  

GINGERSNAPS (IL Coniglio Bianco Corporation)

 
  • Pasig, Philippines
    Warehouse 19 & 20, Armal Compound II, M. Eusebio Avenue, Brgy. San Miguel Pasig City, Pasig, Metro Manila, Philippines
    Pasig
    Metro Manila
    Philippines
    Philippines
  • Full timeFULL_TIME

Posted 23 days ago and deadline of application is on 16 Jan

Recruiter was hiring 15 hours ago

2024-11-18T10:00:48.180084+00:002025-01-16T16:00:00+00:00

Job Description

Job Summary:

As a Marketing Officer at Gingersnaps, you’ll play a pivotal role in shaping and executing marketing strategies that drive brand growth, increase visibility, and help us connect with our customers in meaningful ways. Your expertise will help us create marketing campaigns that resonate with families, spark excitement for our brand, and elevate the Gingersnaps experience across all platforms. This is an exciting opportunity for a dynamic marketing professional who thrives in a collaborative environment and has a passion for creative, child-focused marketing.

What You’ll Do:

  1. Lead Marketing Strategy: Develop and execute comprehensive marketing plans that amplify the Gingersnaps brand, drive sales, and increase customer engagement
  2. Market Research & Trend Analysis: Stay ahead of the curve by conducting market research to identify consumer trends, demographics, and competitors, and use this insight to shape effective campaigns.
  3. Creative Campaign Development: Collaborate with our creative team to develop visually stunning and child-friendly campaigns across digital, social, and traditional media, while ensuring our brand voice is consistent and impactful.
  4. Digital Marketing Excellence: Manage and optimize digital marketing initiatives, including social media, email campaigns, influencer partnerships, and online advertising to increase brand exposure and drive traffic.
  5. Data-Driven Decisions: Use analytics tools to track campaign performance, assess ROI, and provide actionable insights to continuously improve marketing efforts.
  6. Event Marketing & Community Engagement: Coordinate and participate in industry events, trade shows, and pop-up shops to connect with customers, build relationships, and showcase the Gingersnaps brand in person.
  7. Cross-Department Collaboration: Work closely with internal teams (product development, sales, design, etc.) to align marketing efforts with product launches, promotions, and brand initiatives.
  8. Stay Trend-Savvy: Keep up-to-date with the latest trends in children's apparel, marketing technologies, and industry best practices to propose innovative ideas and strategies.
  9. Partner with External Creatives: Manage relationships with external agencies, vendors, and influencers to ensure the successful execution of campaigns and collaborations.

Minimum Qualifications

What We’re Looking For:

  1. Proven Experience: 3+ years in marketing, with a focus on brand management, digital marketing, and campaign development.
  2. Strong Leadership Skills: Experience managing a team, including creative professionals like copywriters and graphic designers.
  3. Creative Thinker: A flair for creating child-friendly and engaging content that speaks to families and enhances the Gingersnaps brand.
  4. Analytical & Data-Savvy: Comfort with analytics tools and reporting, with a focus on tracking performance and optimizing campaigns.
  5. Passionate About Kids Fashion: A genuine interest in children’s apparel and a desire to help build a brand that resonates with both kids and parents.
  6. Team Player: You’re collaborative, communicative, and thrive in a fast-paced, dynamic environment.

Note: This is purely work on site.

Jobs Summary

Job Level
Entry Level / Junior, Apprentice
Job Category
Media and Creatives
Educational Requirement
Bachelor's degree graduate
0
Office Address
Warehouse 19 & 20, Armal Compound II, M. Eusebio Avenue, Brgy. San Miguel Pasig City
Industry
Fashion Retail
Vacancy
1 opening
Website
http://www.gingersnaps.com.ph

Feel secure when applying: look for the verified icon and always do your research on a company. Avoid and report situations when employers require payment or work without compensation as part of their application process.

About GINGERSNAPS (IL Coniglio Bianco Corporation)

GINGERSNAPS is the leading brand for children's wear apparel in the Philippines. From our modest beginnings in 1994 as a single corner in the department store, we have grown to 49 boutiques and 26 department store corners in prime establishments nationwide Today, we have boutiques and department store corners in Indonesia, Singapore, Malaysia, and Saudi Arabia. We also distribute our products to several countries in a wholesale capacity. The next few years will see us bring our concepts to different regions from which we have been receiving numerous inquiries.

People also applied to

  1. Home

Other Recommended Jobs

Apply jobs in

Job Categories:

Related to your search: