Digital Marketing Officer
CIIT College of Arts and Technology
- Quezon City, Philippines94 Kamuning Road, Interweave Building, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Posted 8 hours ago and deadline of application is on 29 Nov
Recruiter was hiring 8 hours ago
2025-09-17T15:14:47.239146+00:002025-11-29T16:00:00+00:00Job Description
- Manage and execute digital marketing activities that support CIIT’s branding, enrollment, and content strategies
- Develop and manage paid digital advertising campaigns across platforms such as Meta, Google, TikTok, and other relevant channels
- Create original and compelling content for digital platforms, including:
- Social media posts and campaign assets
- Email marketing copy and templates
- Online features and short-form announcements
- Event-related visuals and communications support
- Write effective copy tailored to different audiences and platforms, balancing creativity with clarity
- Design simple but polished visuals using Canva or Adobe Express for use across digital campaigns
- Collaborate with Admissions, Specialist Courses to ensure timely production and alignment of materials
- Track campaign performance using analytics tools, apply UTM tags, and assist in basic performance reporting
- Contribute to ideation and execution of digital strategies that support brand visibility, lead generation, and student engagement
- Conduct regular monitoring of competitors and trends, using insights to improve digital executions
- Ensure accuracy and brand alignment in all published content
- Support content updates and campaign-related needs on the CIIT website
- Assist in improving automation, campaign workflows, and digital processes where needed
- Perform other tasks relevant to digital content and campaign implementation as assigned
Minimum Qualifications
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Graduate of a course in Marketing, Communications, Business, Multimedia Arts, or related field
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At least 3–5 years of experience in digital marketing, content production, or campaign execution
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Proficiency in digital advertising platforms such as Facebook Ads Manager, TikTok Ads, Google Ads, Twitter Ads, LinkedIn Ads, etc.
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Strong understanding of ad targeting, bidding strategies, and campaign optimization techniques.
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Proficiency in graphic design tools like Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), and other relevant software.
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Knowledge of SEO/SEM and email marketing.
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Knowledge of analytics tools, UTM tagging, and basic reporting dashboards
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Experience supporting marketing for education, enrollment, or student-focused programs is a plus
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Ability to adapt quickly to new tools, trends, and workflow processes
Perks and Benefits
Retirement Benefit Plans
Free Lunch or Snacks
Life Insurance
Medical / Health Insurance
Paid Sick Leave
Employee Discounts
Paid Bereavement/Family Leave
Paid Holidays
Paid Vacation Leave
Maternity & Paternity Leave
Jobs Summary
- Job Level
- Entry Level / Junior, Apprentice
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Office Address
- 94 Kamuning Road, Interweave Building, Quezon City, Metro Manila, Philippines
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