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Asia Brewery Inc.

Brand Manager  

Asia Brewery Inc.

 
  • Makati, Philippines
    KM 43 National Highway Brgy. Sala, Makati, NCR, Philippines
    Makati
    NCR
    Philippines
    Philippines
  • Full timeFULL_TIME

Posted 13 hours ago and deadline of application is on 11 Dec

Recruiter was hiring 10 years ago

2026-10-13T08:30:54.432434+00:002026-12-11T16:00:00+00:00

Job Description

Manages brand P&L, portfolio strategy, product positioning, and pricing while forecasting volume, securing budget approvals, and driving business-building programs. Leads cross-functional execution of marketing campaigns—overseeing TV, print, digital, and event production—and collaborates with internal and external stakeholders to enhance market share and profitability. Analyzes sales performance, market trends, and consumer feedback, leveraging research agencies to identify growth opportunities. Supervises and appraises direct reports, maintains workplace safety and organization, and performs other duties assigned to support organizational goals.

Minimum Qualifications

  • Bachelor of Science degree in Marketing or Business Administration.
  • At least three (3) years of experience handling FMCG brands (preferably beverage) in brand management or trade marketing management.
  • Experience in Alcoholic Beverage (beer or hard liquor) in the General Trade channel is an advantage.

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Manufacturing and Production
Educational Requirement
Bachelor's degree graduate
Office Address
10th Floor PNB Building, Ayala Ave.
Industry
Food / Beverages
Vacancy
1 opening
Website
http://asiabrewery.com/

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About Asia Brewery Inc.

Starting from a humble vision to break the beer monopoly in 1982, Asia Brewery Inc. (ABI) is now a major player in the country's beverage and industrial packaging industry. ABI offers high quality beverages at prices the average Filipino can afford, and is one of the largest alcoholic, as well as non-alcoholic beverage players in the Philippines today. With its corporate-wide mindset to Thirst for First, ABI unveiled game changing new beverages to quench the ever-changing taste of Filipino consumers: Absolute & Summit (#1 Bottled Water), Cobra (#1 Energy Drink), Tanduay Ice (#1 Alcopop) and Vitamilk (#1 Soy Milk). Going beyond its 30th year, ABI continues to launch more new products, uplift beverage standards, and aim to be first in offering Filipinos nothing less than the best.

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