Digital Content Creator  

Job Summary:

As a Digital Content Creator at VTECO Computer Solutions, Inc., you will be responsible for producing engaging digital content across various online platforms, with a focus on shooting product photos and videos, creating short-form videos for platforms like Instagram Reels and TikTok, and executing ad hoc creative projects in alignment with social media planning. Leveraging your creative flair, technical skills, and knowledge of social media trends, you will play a key role in enhancing brand visibility, driving audience engagement, and supporting marketing initiatives.

Responsibilities:

Product Photography and Videography:

Conceptualize, plan, and execute product photoshoots and video shoots to showcase products in an engaging and visually appealing manner.

Capture high-quality product images and videos, ensuring accurate representation of product features, details, and benefits.

Short-Form Video Production:

Produce short-form videos optimized for platforms such as Instagram Reels and TikTok, incorporating creative storytelling, visual effects, and music to capture audience attention.

Conceptualize and storyboard video ideas, plan shot sequences, and edit videos to align with brand messaging and audience preferences.

Content Creation and Editing:

Develop creative content ideas and execute content creation projects across various formats, including photos, videos, graphics, and animations.

Edit and enhance digital content using multimedia editing software tools, ensuring consistency with brand guidelines and aesthetic standards.

Creative Projects:

Collaborate with the marketing team to brainstorm and execute ad hoc creative projects, such as social media campaigns, promotional events, and product launches.

Generate innovative ideas and concepts to drive engagement and achieve campaign objectives.

Social Media Planning and Execution:

Assist in the development of social media content calendars, scheduling posts, and managing content distribution across social media platforms.

Monitor social media trends, audience engagement metrics, and competitor activities to optimize content strategy and performance.

Collaboration and Coordination:

Work closely with cross-functional teams, including marketing, product management, and creative services, to align content creation efforts with business goals and objectives.

Coordinate with external vendors, agencies, and influencers as needed to support content production and distribution activities.

Qualifications:

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Proven experience in digital content creation, photography, videography, and social media management.
• Proficiency in multimedia editing software tools, such as Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), and social media platforms.
• Strong visual storytelling skills, with the ability to create compelling narratives through images and videos.
• Experience in shooting product photos and videos, with a keen eye for detail and product presentation.
• Creativity and innovation, with the ability to generate fresh ideas and concepts for digital content.
• Excellent communication, collaboration, and project management skills.
• Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
• Knowledge of social media trends, best practices, and platform algorithms.
• Strong analytical and planning skills;
• Good communication and presentation skills;
• Excellent problem-solving skills;