Facebook Ads Manager
Deployed Philippines, Inc.
- Pasig, PhilippinesSan Miguel Avenue, Pasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippinesTELECOMMUTE
- ₱60,000.00 - ₱75,000.00 / monthPHP600007500060000MONTH
- Full timeFULL_TIME
Job Description
Duties and Responsibilities
• Reviewing client metrics on a daily basis for optimization purposes
• Optimize and scale accounts through audience testing and budget optimization
• Look for a new set of audience segment to target for each account
• Create value-based, lookalike, and custom audience based on current data
• Create/Install/check pixel integration
• Setup catalogs from the website (Shopify/WooCommerce) to FB Ad account
• Setup ad accounts
• FB. Pinterest and IG account integration
• Contacting FB support for any troubleshooting concerns
• Ad creation and optimization based on defined KPIs
• Editing videos, images for ad purposes
• Determining and setting up the right type of funnel to be used in an ad account
• Updating ad creatives regularly
• Analyzing Shopify/WooCommerce data for optimization: top product, top location, top platform
Reporting
• Setting up reports and defining key metrics
• Updating manager on current live ads and what has been done in the ad account on a weekly basis
• Create sheets for tracking current live ads
• Create sheets to track campaign performance: campaign breakdown, monthly breakdown, platform delivery breakdown and location breakdown
• Review Shopify/WooCommerce, Klaviyo/Mailchimp data to be reported and create analysis and strategic plans for improvement. Training
• Daily scan of FB groups/forums for updates
Minimum Qualifications
Skills and Qualification
• Experienced with e-commerce, not just lead gen since they have different strategies
• Can develop a strategy and adapt when things are not working
• Can write ad copy that is not just a list of features of the product
• Can create ad creative that is graphic, or video-based (we have software available) – everything will be templated
• Can interpret metrics to determine if the ads are effective or not
• Is willing to learn new strategies to develop skills
• Knows how to split test ads, and test audiences
• Understands budget optimization
• Can troubleshoot pixel errors and ensure accurate pixel reporting – Facebook Pixel
• Keeps up to date on current strategy / what is working in the industry
Perks and Benefits
- Work from Home
- Single Parent Leave
- Paid Holidays
- Medical / Health Insurance
- Paid Sick Leave
- Life Insurance
- Paid Vacation Leave
- Maternity & Paternity Leave
Required Skills
- Facebook Ads
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Always
- Office Address
- San Miguel Avenue