Merchandising Analyst

Position Overview: The Merchandising Analyst plays a crucial role by analyzing sales trends, inventory levels, and customer preferences to optimize product assortment and maximize profitability. This role involves collaborating with cross-functional teams to develop data-driven strategies that align with the company's goals and enhance the customer shopping experience.

Key Responsibilities:

Sales Analysis:
- Analyze sales data to identify trends, patterns, and opportunities for improvement.
- Monitor product performance, category-wise sales, and regional variations.
- Generate sales reports and present insights to merchandising and management teams.
Inventory Management:
- Collaborate with inventory planners to ensure optimal stock levels, reducing stockouts and overstocks.
- Make recommendations for replenishments, markdowns, and clearance strategies based on inventory analysis.
- Assist in developing inventory forecasts to guide purchasing decisions.
Assortment Planning:
- Contribute to the development of seasonal assortment plans based on market trends, historical data, and customer preferences.
- Work with merchandising teams to identify gaps in the product range and suggest new product opportunities.
- Recommend assortment adjustments based on sales performance and market feedback.
Competitive Analysis:
- Research competitors' product offerings, pricing strategies, and promotional activities.
- Provide insights on competitive market trends and suggest strategies to maintain a competitive edge.
Pricing and Promotion:
- Analyze pricing strategies and promotional effectiveness to optimize pricing structures.
- Collaborate with pricing teams to set initial pricing and markdown strategies for products.
Data Analytics:
- Utilize data analytics tools to create data visualizations and dashboards that convey actionable insights to stakeholders.
- Conduct A/B testing and data-driven experiments to evaluate the impact of merchandising strategies.
Cross-Functional Collaboration:
- Work closely with the buying, marketing, and retail operations teams to align merchandising strategies with broader business objectives.
- Communicate findings and recommendations effectively to non-technical stakeholders.
Forecasting and Planning:
- Assist in the creation of sales forecasts and demand plans for upcoming seasons and promotional events.
- Evaluate the accuracy of forecasts and make adjustments as necessary.
Vendor Relationships:
- Collaborate with vendors to negotiate terms, monitor delivery schedules, and ensure product quality.

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