CUE Group

We’re a global digital company supported by industry leaders and world-class investment institutions

We’re dedicated to boosting digital growth of businesses, industries, and governments through the use of modern technologies like Big Data and AI.

Adhering to the philosophy of "Data Drives Growth, Technology Leads Development," we prioritise R&D and emphasise a pragmatic approach to delivering significant value to clients.

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Proprietary AI and Big Data Platform: We offer comprehensive digital solutions for Brand, PR, and Creative Strategy with expertise in Big Data Capabilities for advertising and e-commerce operations.

Comprehensive Digital Capabilities: We provide proprietary AI algorithms, visual analytics, and big data analytics. This covers digital infrastructure across businesses, new retail, and smart space solutions.

Extensive Industry Experience: Our vast digital ecosystem covers various categories and business needs. We provide closed-loop digital commercialisation solutions for IP development and management, gaming, and esports.

CUE Digital International Phil. Branch

The Role

We are seeking a creative and detail-oriented Copywriter to join our team. As a Copywriter, you will craft engaging, persuasive, and on-brand content across various platforms — from digital to on-ground. Your work will play a key role in communicating our brand's message, driving customer engagement, and achieving marketing goals.

 

Key Responsibilities

 

Campaign Building:

<ul>
	<li>Independently and collaboratively ideate with other team members in developing creative and strategically-sound campaigns for multiple brands, and confidently present them at internal and external settings.</li>
</ul>

 

Content Creation:

<ul>
	<li>Develop compelling concepts and copy for social media, advertisements, video and event scripts, various prints and packaging, trade, websites, email campaigns, and other marketing materials.</li>
</ul>

 

Brand Alignment:

<ul>
	<li>Ensure all content aligns with the brand's objective, strategy, tone, style, and messaging guidelines.</li>
</ul>

 

Campaign Support:

<ul>
	<li>Collaborate with marketing teams to brainstorm and execute creative campaigns.</li>
</ul>

 

Market Research:

<ul>
	<li>Understand target audiences to tailor content to their preferences and needs and be on the know of the latest trends in different social media platforms.</li>
</ul>

 

Editing and Proofreading:

<ul>
	<li>Review and refine content to ensure clarity, consistency, and grammatical accuracy. Understand client and team feedback to further improve marketing campaigns.</li>
</ul>

 

Campaigns and Events Support :

<ul>
	<li>Availability to attend shoots and events to help brief and support needed deliverables, including but not limited to spiel edits, and minimal video shoot and edits.</li>
</ul>

 
SEO Integration:

<ul>
	<li>Optimize content with relevant keywords to improve search engine rankings.</li>
</ul>

Copywriter

The Role:

To thrive, a digital marketing agency like ours requires a combination of diverse technical and communication skills and as our new visualizer, you need to come endowed with a healthy dose of both.

Each member of our growing team exudes initiative, passion, ambition, and drive, and in the midst of it all, you are helping steer a brand’s story, working with the entire CUE PH team to achieve remarkable results for every client and campaign.

You are hungry to learn, fast to execute, and eager to work on projects ranging from social media content, digital and print collaterals, email newsletters, mobile app projects, and responsive websites.

But above all, you share the agency’s firm vision that anyone can put a dent in the universe, and come to work every day prepared to dent it a little more than you did yesterday.

 

Key Responsibilities:

In order to excel in this role, you will need to possess a diverse set of skills and qualities, which include:

<ul>
	<li>Design and create visual materials and deliverables to support client campaigns and new businesses to meet the strategic and business goals.</li>
	<li>Follow and cascade design guidelines, refresh brand key visuals, and support the brand’s graphic designers and copywriters under the CUE Digital International Phil. Branch company.</li>
	<li>Work on a broad range of digital projects while taking art direction and guidance from your partner designer and creative group head.</li>
	<li>Research, review, and recommend suitable illustrations, photography, and innovative design solutions to support all incoming and ongoing client projects.</li>
	<li>Ensure flawless visual cascades of existing key visuals into multiple digital materials within a short quick turnaround time.</li>
	<li>Keep the supervising designer, senior creatives, and management in the loop and effectively escalate roadblocks should it arise in any of your projects.</li>
</ul>

Digital Designer

Hashtag Interactive is an award-winning marketing collaborator for companies looking to stand out amid the digital noise. 

Together, we curate and create campaigns and strategies that speak to your audiences and meet your targets on the other side of the screen.

Hashtag Interactive: A digital marketing agency optimised for a digital-centric world. Your digital marketing, social media, and content strategy partner in Singapore and Southeast Asia.

Hashtag Interactive

You translate strategy and briefs into clear, effective visuals across social and digital channels. You work closely with copywriters, accounts, and other creatives to deliver on-brand assets that are easy for clients to approve and easy for teams to execute. 
 
Outcomes:

First 90 Days (New Hires)

<ul>
	<li>
	Master our workflow

	<ul>
		<li>
		Learn how briefs come in, how tasks move through Productive, and how approvals work.
		</li>
		<li>
		Build working rhythm with Accounts, Copy, and Animation (handoffs, timelines, feedback loops).
		</li>
		<li>
		Understand what “done” looks like here: quality bar, file hygiene, naming, versioning, and delivery standards.
		</li>
	</ul>
	</li>
	<li>
	Understand the accounts you support

	<ul>
		<li>
		Review key brand guidelines, past work, and client feedback patterns.
		</li>
		<li>
		Learn each account’s audience, tone, and practical approval preferences (what flies vs what stalls).
		</li>
		<li>
		Clarify platform requirements and production constraints early (formats, ratios, safe zones, specs).
		</li>
	</ul>
	</li>
	<li>
	Deliver value early

	<ul>
		<li>
		Start shipping on-brand assets by Week 2–3 with minimal revision cycles.
		</li>
		<li>
		Contribute ideas in brainstorms (visual hooks, formats, references, executions).
		</li>
		<li>
		Identify 1–2 quick process or template improvements that remove friction for the squad. 
		 
		</li>
	</ul>
	</li>
</ul>

Typical Expectations:

<ul>
	<li>Design and execution

	<ul>
		<li>Produce high-quality visuals across social and digital formats (always-on, campaigns, simple animations where relevant).</li>
		<li>Translate briefs into platform-appropriate layouts that are clear, on-brand, and purposeful.</li>
		<li>Deliver work that meets objectives and timelines with minimal avoidable back-and-forth.</li>
	</ul>
	</li>
	<li>Collaboration
	<ul>
		<li>Work tightly with Copy and Accounts to ensure message and visuals land together.</li>
		<li>Communicate early when a brief is unclear, timelines are tight, or scope has changed.</li>
		<li>Present your work with rationale (what problem it solves, why this approach fits the brand/platform).</li>
	</ul>
	</li>
	<li>Quality and standards
	<ul>
		<li>Maintain consistency in typography, layout, composition, and brand application.</li>
		<li>Keep files organised and production-ready (clean layers, correct exports, tidy handover).</li>
		<li>Stay current on platform trends and formats, then apply them with judgement, not copy-paste.</li>
	</ul>
	</li>
	<li>Ownership
	<ul>
		<li>Manage your own workload and deadlines; flag risks before they become emergencies.</li>
		<li>Make execution easier for the team by using templates, checklists, and repeatable systems where it helps.</li>
		<li>Treat feedback as part of the work and iterate quickly without losing the point of the idea. 
		 </li>
	</ul>
	</li>
</ul>

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