Job Description

Li Auto PH is seeking a creative and results-driven Influencer Marketing Specialist to lead the execution of influencer campaigns that drive brand visibility, engagement, and trust in the Philippine market. If you’re passionate about social media, have a deep understanding of influencer dynamics, and love working with trendsetters—this is your lane.

What You’ll Do:

Lead strategy: Design and execute influencer marketing strategies to boost brand awareness and engagement
Build partnerships: Identify, onboard, and maintain relationships with influencers (nano to mega-tier) across Instagram, TikTok, YouTube, Facebook, and other relevant platforms
Campaign execution: Negotiate deliverables and rates, manage contracts, and ensure smooth execution of campaigns
Analyze performance: Track KPIs, ROI, engagement metrics, and provide actionable insights for optimization
Reporting: Create post-campaign reports and recommend strategies for scaling influencer activities
Brand alignment: Ensure all influencer content aligns with Li Auto’s premium brand voice, values, and marketing objectives

Why Join Li Auto PH?

Join a fast-growing EV brand revolutionizing smart and sustainable mobility
Work with a dynamic, youthful, and visionary marketing team
Access to cutting-edge tools, training, and campaign resources
Competitive salary with career advancement opportunities

• What We’re Looking For:

  Bachelor’s degree in Marketing, Communications, Digital Media, or related field
  2–4 years experience in influencer marketing, social media, or digital campaign management
  Excellent negotiation and communication skills
  Strong project management and organizational abilities
  Ability to interpret data and optimize based on insights
  Up-to-date with social media trends, tools, and best practices
  
  Preferred Traits:

  Creative, outgoing, and proactive personality
  Experience with automotive or luxury brands is a plus
  Familiarity with influencer marketing platforms and tools (e.g., GRIN, Aspire, Upfluence)