Senior Marketing Manager

ZEN Rooms

  • Taguig, Philippines
    Taguig, Metro Manila, Philippines
    Taguig
    Metro Manila
    Philippines
  • 30,000.00 - 60,000.00 PHP / monthPHP30,000.0060,000.0030,000.00MONTH
  • Full time
Posted a month ago and deadline of application is on 20 Sep
Recruiter was hiring an hour ago

Senior Marketing Manager

ZEN Rooms

Job Description

ZEN Rooms, one of the fastest-growing companies in South East Asia, is hiring a Deputy Head of Customer Service and Operations to expand its successful business in the Philippines.

ZEN was seeded in 2015 by Rocket Internet, the most successful emerging markets investor behind multi-billion dollar exits such as Lazada, Zalando, Foodpanda, Daraz, Groupon and Jumia.

Who is ZEN Rooms?

ZEN Rooms was founded with the mission to improve the defective budget hospitality sector in South East Asia (the world's fastest-growing travel market).

ZEN now operates in 4 countries, is already a top 3 hotel franchise, working with thousands of franchisees to improve the value for money of hotel rooms and empower the domestic population to travel more and pay less!

How we work: ZEN partners with independent property owners and brings them under the franchise to maximize their potential in sales, tech and operational efficiencies. ZEN is building the Accor of South East Asia. In less than 4 years, ZEN has already achieved the highest customer satisfaction ratings in the region's budget hotel industry and is consistently quadrupling its revenue each year.

If you are excited to be part of this mission, please see details below:

Job Description

In this role, you'll be responsible for the impact of the communications that provide customers with content and information that retains and builds relationships via email, SMS, and push notifications and in-app messaging. You'll work on all stages of the customer lifecycle, starting from their first stay through churn. You'll create local strategies and marketing tactics to deepen loyalty and engagement across the active customer base, as well as re-engage and rebuild relationships with customers who have taken a break.

You’ll have the support of design, copy and analytics team and the ability to partner with product and engineering to bring complex, high-impact new campaigns to life in a way that engages drivers.

What You’ll Do

  • Collaborate with a team of highly effective lifecycle marketers managing, focusing on building strong and lasting relationships with our customers
  • Establish, report on, and improve KPIs for the active customer cohort
  • Help define the tools and technology required to deliver real-time, highly relevant, personalized communications for drivers
  • Empower and enable local marketing teams to achieve business goals through communications

Minimum Qualifications

  • Experience with retention or loyalty marketing - can create and execute data-driven marketing strategies and campaigns end to end
  • Must have experience using Email Marketing Tool preferably Mailchimp
  • A track record of demonstrable business results through testing and deploying effective marketing campaigns across channels
  • Strong familiarity with CRM technology including ESPs, push, SMS, in-app messages, segmentation tools, and complex data structures and systems
  • Bachelor's degree or equivalent experience, Master’s preferred.
  • Willing to work in Taguig

Required Skills

  • Analyzing Data
  • CRM Software
  • Brand Management
  • Search Engine Optimization (SEO)
  • Social Media Management
  • Communication Skills
  • A/B Testing

Perks and Benefits

  • Paid Vacation Leave Paid Vacation Leave
  • Paid Sick Leave Paid Sick Leave
  • Medical / Health Insurance Medical / Health Insurance
  • Employee Discounts Employee Discounts

Required Skills

  • Analyzing Data
  • CRM Software
  • Brand Management
  • Digital Marketing
  • Communication Skills
  • A/B Testing

Jobs Summary

Job level
Associate / Supervisor
Job category
Sales and Marketing
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Always 
Office Address
Taguig, Metro Manila, Philippines
Industry
Hospitality and Tourism
Vacancy
1 opening
Website
http://www.zenrooms.com

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About ZEN Rooms

ZEN Rooms, one of the fastest growing companies in South East Asia, is hiring Pricing Analyst to expand its successful business in South East Asia. ZEN was seeded in 2015 by Rocket Internet, the most successful emerging markets investor behind multi-billion dollar exits such as Lazada, Zalando, Foodpanda, Daraz, Groupon and Jumia. Who is ZEN Rooms? ZEN Rooms was founded with the mission to improve the defective budget hospitality sector in South East Asia (the world's fastest growing travel market). ZEN now operates in 5 countries, is already a top 3 hotel franchise, working with thousands of franchisees to improve the value for money of hotel rooms and empower the domestic population to travel more and pay less! How we work: ZEN partners with independent property owners and brings them under the franchise to maximize their potential in sales, tech and operational efficiencies. ZEN is building the Accor of South East Asia. In less than 4 years, ZEN has already achieved the highest customer satisfaction ratings in the region's budget hotel industry and is consistently quadrupling its revenue each year.
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