Digital Media Buyer
Hashtag Interactive
- Taguig, PhilippinesTaguig, Metro Manila, PhilippinesTaguigMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job Description
The Digital Media Buyer works on the front lines of the constantly-changing digital landscape to make effective use of digital advertising to drive client results whether to support content marketing or to fuel highly strategic performance marketing campaigns. This role is highly collaborative but also a self-starter with strong problem-solving and analytical abilities, and a track record of a “test & learn” mindset. This role calls for attention to detail in order to manage multiple campaigns effectively and being alert to cases when intervention is needed to optimize results or troubleshoot ad delivery issues.
This is a work-from-home position for the duration of the pandemic. We have no immediate plans of asking the team to report to the office at least until the end of 2022.
Responsibilities
- Manages and oversees the day-to-day buying process for client accounts across different media platforms including Facebook/Instagram, Google Ads, and others
- Manage & analyze campaigns, and recommend tactical changes to maximize campaign performance based on client goals
- Respond to competitive requests or activities including researching current trends, compiling competitive data and providing competitor analysis
- Keep pace with current trends and technologies that could potentially impact campaign performance or provide new value for our digital marketing efforts
Minimum Qualifications
Experience
- College graduate, preferably in a Marketing or Mathematics-related course
- 2-3 years of working experience
- At least 1 year of experience as a media buyer
Skills
- A firm understanding of digital ads strategy and principles
- Hands-on experience with advertising platforms such as Google Ads, Meta (Facebook) Ads Manager, etc
- Strong data analysis and reporting skills, preferably with experience with analytics tools such as Google Analytics
- Excellent communication skills
- Experience with working with programmatic advertising partners a plus
Perks and Benefits
- Special Leave Benefits for Women
- Single Parent Leave
- Medical / Health Insurance
- Paid Sick Leave
- Paid Bereavement/Family Leave
- Paid Holidays
- Paid Vacation Leave
- Maternity & Paternity Leave
Required Skills
- Report Writing
- Sales and Marketing Knowledge
- Analyzing Data
- Digital Marketing
- Social Media Management
- Data Analysis
- Ad Networks
Preferred Courses
- Advertising
- Marketing and Diploma in Marketing
- Business Administration [Marketing]
Jobs Summary
- Job Level
- Entry Level / Junior, Apprentice
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Always
- Office Address
- Level 10, Fort Legend Tower, 3rd Ave and 31 st Street, Bonifacio Global City, Taguig, Metro Manila, Philippines